Now, I’m as much of a fan of an unconventional sandwich filling as the next girl (ham, salt & vinegar crisps, chocolate buttons & mayo on white bread being a particular favourite), but Tesco’s ‘summer’ sandwich is a stage too far, even for me:
Created by Tesco “to mark the start of summer, Wimbledon fortnight and the quintessential British treat”, the sandwich consists of sliced strawberries, clotted cream and a dollop of strawberry jam between two pieces of poppyseed bread which sounds ok, but in reality comes together to form an unappealing pink-tinged mush. Needless to say, these have ended up in the reduced section every day this week as it seems that people aren’t ready to embrace the dessert-wich even at a pound a go.
This isn’t Tesco’s first attempt at garnering some free publicity with bizarre sandwich concotions: they’ve apparently also tried to tempt hungry lunchtime customers with a lasagne sandwich (which seems entirely unnecessary) and the world’s first commercially prepared sweet sandwich, consisting of banana chocolate spread on chocolate bread. Yum!







